We managed the TLD transition from krystal.uk to krystal.io, ensuring a smooth migration. Alongside this, we implemented a comprehensive site health improvement strategy, focusing on technical SEO, performance optimisation, and structured data enhancements to improve overall site quality.
Over 12 months, Krystal’s site health score improved from 62% to 80%, strengthening its search performance, site speed, and user experience. The successful TLD transition ensured continued organic growth and reinforced Krystal’s position as a leader in the competitive web hosting market.
Initial improvements were visible within the first month, with consistent enhancements over 12 months. Maintaining site health requires ongoing monitoring and optimisation, ensuring long-term performance, stability, and search visibility.
