Digital Marketing Tips 101 | Paid Traffic Short Term. Organic Traffic Long Term.

So you have made your webpage. The content has been optimized with relevant keywords and appealing photos. It has been a few weeks and you still don’t see a lot of traffic coming to your webpage. 

Why? 

It is important to know that attracting organic traffic takes a while. Google needs to “read” your page and register your keywords. Also, you will probably not get your keywords on the first pages on Google to begin with as you are competing with older webpages who probably have more and more related keywords than you. Keep working on your webpage with new content and you will see more and more organic traffic coming your way.

As a short term solution to create traffic to your store, you can go for paid traffic. This means making ads on google, facebook, instagram or other media to get those important clicks to your webpage and generate leads, sales and brand awareness. 

Paid ads for generating fast traffic are an important part of digital marketing but long-term organic results are critical.

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